Guoco Midtown's new Network Hub is where the future of work is brought to life

Guoco Midtown’s new Network Hub is where the future of work is brought to life

The five-story Normanton Park, the newest commercial component of Guoco Midtown, opened to the public in the final week of November. The Singapore-listed GuocoLand created the massive $2.4 billion Guoco Midtown integrated complex on the Normanton Park Floor Plan, of which it is a part.

The Network Hub, a 30-story Grade A office building in Guoco Midtown, connects the surrounding retail area, which includes Midtown Market and Midtown House (the old Beach Road Police Station), to the purpose-built business and social annex.

A catalyst for Normanton Park Price of this stretch of Beach Road in the Downtown Core, Guoco Midtown is GuocoLand’s signature project in the Bugis/Beach Road district. The 3.2-hectare integrated complex is set to be finished by the end of next year, adding it to the list of nearby commercial and residential developments. These include the 522-unit The M on Middle Road, developed by Wing Tai Holdings, which was finished in August, and the new Shaw Tower, which is expected to be finished in 2025.

Trends in the workplace of the future

Valerie Wong, managing director (asset management) at GuocoLand, believes that the 50,000 sq ft Network Hub is a perfect example of how GuocoLand envisions the workplace of the future and how views towards it are changing. “We envision the Network Hub as a central gathering place at Guoco Midtown, connecting the dots between flexible work arrangements and work-based learning.”

Workspace Grains + Café by Cedele serves as the focal point of the first-floor members-only lounge and hot desking area at the Network Hub. Access to all member-only areas in the Network Hub is granted to all registered guests and office tenants at Guoco Midtown.

On the upper level, you’ll find an open-concept hot desking space with a pantry and bar counter, as well as two versatile conference rooms that can accommodate around 30 people apiece. Soundproof concentration pods, a nursing room, and lockers, showers, and bike tracks at the end of the tour are some of the other amenities.

Various layers of workspaces are present throughout the Network Hub, each serving a specific activity-based role, according to Wong. “Our tenants’ needs have guided the development of these alternatives.”

“Twisting areas”

Tenants in the 30-story tower will have access to two completely furnished private office suites on the second floor of the Network Hub as “swing spaces”—temporary office space. There is one 4,400 square foot office suite with 56 desks. The second office suite has 37 desks and 2,700 square feet of space. Every private suite comes with its own door, reception area, pantry, adaptable conference spaces, and choices for personalised signage.

In response to tenants’ business needs and changes in future space planning, “these two swing spaces at the Network Hub provide our tenants with a short- to medium-term solution,” explains Wong. Additionally, she mentions that talks to lease both office suites are now underway.

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